Archie's Girls Betty and Veronica, no. 23

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Title

Archie's Girls Betty and Veronica, no. 23

Description

As the cover to this issue makes clear, Archie's Girls Betty and Veronica focuses on the romantic high-school shenanigans between the blonde girl-next-door Betty Cooper, the brunette Veronica Lodge, daughter of the wealthiest family in Riverdale, and the redheaded typical teenager Archie Andrews. Archie first appeared in 1941, in Pep Comics #22, and the series Archie began a year later in 1942. Archie's Girls Betty and Veronica was the second Archie spin-off series, beginning in 1950, one year after Archie's Pal Jughead. As Bart Beaty notes, "while Archie comics were always popular with a young female audience, [Archie's Girls Betty and Veronica] heightened that appeal with its emphasis on the female costars, and it quickly emerged as the second-most-popular title behind Archie, averaging well over three hundred thousand copies sold per month" by the 1960s (14). (Reference: Bart Beaty, Twelve-Cent Archie. New Brunswick: Rutgers UP, 2015.)

Publisher

Rights

RIT Libraries makes materials from its collections available for educational and research purposes pursuant to U.S. Copyright Law. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. It is your responsibility to obtain permission from the copyright holder to publish or reproduce images in print or electronic form.

Language

English

Type

Still image

Identifier

archiegirlsbettyveronica_023_cover.jpg

Tags

Citation

“Archie's Girls Betty and Veronica, no. 23,” Cary Graphic Arts Collection at RIT Libraries, accessed October 23, 2021, https://cary-exhibits.rit.edu/items/show/198.